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Despite the US having 24 of 30 NHL teams, countless minor league franchises, and a few hotbeds of college and even high school hockey, the popularity of the game below the 49th parallel is severely lacking, keeping it a so-called "niche sport". From my position as an American hockey fan, I hope to shed some light on this unfortunate phenomenon. In the abstract, hockey s...
Despite the US having 24 of 30 NHL teams, countless minor league franchises, and a few hotbeds of college and even high school hockey, the popularity of the game below the 49th parallel is severely lacking, keeping it a so-called "niche sport". From my position as an American hockey fan, I hope to shed some light on this unfortunate phenomenon. In the abstract, hockey s...
watsonnostaw writes...

marketing in the USA

Posted Monday | Comments 1
marketing: will the NHL ever become a top 3 sport? my answer: NO simple reason, the United States citizens in part think of it as a foreign sport, if Sidney Crosby was a US citizen the game would gain more from the marketing of him. Americans for the majority have never ice skated or played pick up games of hockey on ice, its totally foreign to them...whereas m...
The Canadian Press recently reported that NBC is using the ratings for the current Sunday hockey broadcasts to determine if they wish to continue regular hockey coverage in the future. Wonder what the ratings were yesterday? Apparently, NBC has forgotten that they used to cover the Daytona 500. Of course, in 2005 when the race left NBC and went elsewhere the ratings i...
Nascar........... I cold not care even a little but about... but car crashed.... OOOHHH... let let at my PVR. This is a time honoured sentiment. Violence, usually mindless, will get our attention faster than a hole in one, an honest QB sack and even that most exciting play in hockey.... the.... the... what was it again? Penalty Shot? So my point is: How do Ame...

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