On my way in to work this morning, I heard a very interesting story. The Blues have a 33% increase of season ticket sales this year (compared to last) giving them 8500 sold so far. The rams, however, are currently looking at more than half of their regular season games not sold out. This is a first since the team moved here in the mid 90's. The radio personality asked the callers if they thought this may be caused by the buzz the Blues are generating this year. I started thinking that not only might this be true, but this is a great opportunity for them. The problem a lot of people have with the rams right now is the high ticket prices ($44 for the cheapest seat). In fact they raised prices last year after an 8-8 season, further annoying many people. Also, the NFL has an asinine rule (that some NHL clubs follow, i.e. Chicago) that if a game is not sold out, it will be blacked out of the local market. Right now, a handful of football games will be blacked out, and I think the Blues can really benefit from this situation. When you combine an angered fan base with cheap tickets and an exciting product, you can bring in new fans. I think if the players play exciting hockey and the Blues get off to a fast start, there can be an even larger increase in attendance and possibly get us back to the point we were before the lockout attendancewise when we were consistantly in the top 6 in the NHL.