If you've played Texas' Hold 'Em, you probably know of this following situation.
You're holding onto a pair of natural kings in your hand and one of the three cards revealed is an ace. You're looking at the snarky guy across the table and he's the type of guy that always weasels out every hand and bluffs to take everyone else's money. You KNOW he doesn't have the Ace, he's just resorting to this old strategy. You then wager and he raises with the smug look on his face. Does he have the ace? Now you start to doubt, and the more you doubt, the more you want to believe he's bluffing, because there is no possible way that your luck can be this bad.
The wagers get higher and higher before you call All In without any doubt in your mind that he's bluffing.
Reveal, he has the ace.
Negotiations have many fundamental flaws and I decided to focus on this one today because it seems only appropriate to point out that the last lockout cost an entire season because the players thought the owners were bluffing. Several of the players back then really regret missing that season because of their love for the game. They've waited out the owner's best offer, which is contingent on an 82 game season. They, however, will realize that Bettman doesn't bluff. Every deal that Bettman's made has turned out, eventually, in the player's favour in the end, including the last one where they took a big hit in their salaries.
Why repeat history? The owners have only 30 people involved behind a couple of commissioners. Do you REALLY think that they're bluffing?
I heard a laughable threat from Kovalchuk that he'd stay in Russia if salaries were rolled back. Yeah I'm sure you'd avoid getting paid more than 9 million dollars to stay in Russia. THAT's a bluff!